Entries by admin

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6 Social Media Myths That Need to be Busted

In the last decade, social media became the most influential marketing tool. Every business, big and small, has incorporated social media into its marketing campaign. While the practice of social media marketing has evolved over the years, there are still a lot of myths and misconceptions around it. Worse, a lot of people are still […]

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Tips to Boost Your Online Sales

(Updated Post from 2016) Increasing sales is undeniably the primary goal of many businesses, small and large. But the biggest challenge business owners face is how to increase traffic to their e-commerce store. Once you’ve accomplished that, your goal is to turn those visitors into paying customers. Here are 4 simple things you can do […]

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Tips for Writing Social Media Posts

UPDATED FROM 2015. When you post something on Facebook, Twitter, Instagram, or LinkedIn, you want people to like your post and read it, right? More engagement means more reach. The way you write your social media posts has an impact on engagement. Here are some ways to craft social media posts that create engagement. Use […]

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Setting Your Business Up On Autopilot

As a business owner, it is important to figure out what steps go into each process, service or product you sell. When we start our business we are excited to serve our customers/clients. We sometimes max ourselves out and take on too much or can’t do everything. We forget to take vacations, spend time with […]

Hashtag Hacks – Understanding the Hoopla Behind Hashtags

What’s all the hoopla about hashtags?  When it comes to social media, hashtags are a BIG deal!  They are the key or more appropriately, the “link” to helping your target market find you.   How “#” Hashtags Work: If you click on any given # in a social media post or enter it into a […]

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Monitoring Pinterest Analytics

What’s so special about your Pinterest business account, you ask??? Well, first of all, you can get access to some AWESOME analytics! The Pinterest analytics show so many things, from how many daily viewers you are getting to impressions, engagement, most popular posts and more! They give you so much data, that this is a […]

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Creating Infographics With Canva [Video]

Infographics are a HUGE part of Pinterest and those who love Pinterest absolutely adore infographics.  Infographics are an easy way to consume and learn new information.  A good infographic can take you step by step through a message with lots of visual content and a minimal amount of text. In this video tutorial, you will […]

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New to Pinterest?   Get The Skinny On The Best Graphic Sizes and Hashtags To Use On Pinterest

Did you know?  Pinterest is the 3rd most popular social network and it has become a huge search engine!  People turn to Pinterest on the daily to:  shop, find information, ideas, educate themselves, organize themselves and so much more.  Once you get to know Pinterest and all that it can provide for you, the love […]