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BIMS_10.13.15Editing your blog posts is probably one of the best advice that could be given to you, but very few of you will actually do it.

This week, we’ll give you a few reasons why you should edit old blog posts on your blog. Let’s go through them.

Ranking

Just like a news article that’s posted on a local news website, blog posts have dates on them. They become old news and fall from top results after a period of time. If you are looking to improve traffic to your site, this reason alone justifies your editing.

Polish writing

Bloggers don’t have the luxury of an editor to go over our writing, so we try to proof-read an article before publishing it. But as we try to revisit our old posts, we find that they are full of silly mistakes.

Typos are a big turn-off to anyone reading your article, but it’s hard to notice the typos and errors when you write a blog post yourself. Try to read your old posts with fresh eyes to make sure that it’s error-free.

Update content

Blog posts that are a year old or more may contain outdated information. It is important to keep all posts up-to-date and relevant. Otherwise, visitors may hit the close button and move on to other websites.

Updating old posts will not only turn a visitor into a subscriber, it also helps improve your site’s ranking. Be sure to update your content to match the latest facts and figures.

Add images

It is important to include images in your blog posts as it makes the post more attractive to most people. But sometimes, it is difficult to find the right image that aligns with the topic. You can change those images later on in case you find something more relevant.

More images are stored in your database as your blog gets older. This may slow down your site. We suggest that you resize the image to reduce the overall size of the post.