This is a great article: With over 750 million users globally on Facebook, Facebook marketing is a popular way to reach a wider target audience. Since Facebook marketing is totally different from any other type of marketing previously done on the Internet, it is important to learn how to use Facebook properly for business. Otherwise, […]
Experts suggest marketers integrate their SEO campaigns and their social media accounts into one strategy. When SEO and social media are divided into separate entities, firms often end up choosing one over the other. This could end up being costly in the long run. A more efficient strategy is to utilize a joint social media […]
Google’s latest feature AdWords, “Dynamic Search Ads” indexes your website for changes, takes keywords for your site and composes a unique search ad based off of search queries you haven’t used in AdWords. Based on what was searched in Google, it generates a dynamic headline. This headline is separate from other campaigns […]
Businesses today have an increasing number of online tools for social media marketing to quickly inform consumers about their products and services. In addition to the well-known sites like Facebook, Twitter, LinkedIn and now Google+, companies can access over 300 social media sites, like Buzzy, StumbleUpon and ZingMe. But, with such a […]
Why use social media marketing? Many of today’s successful businesses have been around for years, long before the internet was a viable option in marketing a product. Although billboards, TV commercials, and radio and print advertisements have been successful in the past, they will not have the impact they once did in today’s market. Many […]
In Internet marketing, a company’s target audience is never made of impulse shoppers, but rather thoughtful buyers who want to invest in a quality product. This means it’s important to continually deliver relevant, meaningful content so that when your customers are ready to purchase, you’ll be in their minds. There are three steps to take […]
Most of us have used social media at one time or another. Not only is it a good place to find old friends from school, but it can be used for online marketing strategy. You probably have heard of Facebook©, Twitter©, and LinkedIn©, with the latter being geared more towards business people in general. I […]
While Twitter is great for sending out messages to a mass audience, its main strength to marketers is in its ability to build one on one relationships. What marketers should strive to do is deliver campaigns in the public timeline when there’s an opportunity to get the audience’s attention by utilizing […]
People who are not familiar with how internet marketing works might think that social media marketing is the new Search Engine Optimization. No, it’s not! Social media marketing is an effective supplement to any standard SEO endeavor that you do, but it can’t be used as a replacement. Implementing this strategy is like employing a […]
The usage of video on the web offers certain distinct, from SEO advantages right through to increased sales conversion, let’s look at the benefits of video content in detail. 1. Increasing your SEO If you did not know . . . social media as a marketing tool is growing exponentially. No business can stick to […]