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While a lot of people believe that blogging is just about creating unique and interesting content, the truth of the matter is that you need to promote your content in order to ensure that each blog post reach its widest possible audience.

When it comes to driving traffic and building an audience, bloggers are turning to social media with record results. To get more clicks and promote their brands, successful bloggers know that need to develop a following on key social networks. It is ideal for accomplishing this goal since social media feeds on a never-ending stream of content.

Follow these tips and your blog will blossom in this new era.

Be on social media

You have done almost everything, yet you’re still not driving traffic. This can be quite frustrating, but you also have to consider all the links you have seen, but didn’t click on.

Spend some time on social media platforms. This way, you can find inspiration for that next blog post, keep up on industry news and build relationship with your followers and fellow bloggers.

Add social media sharing buttons on your blog

Make it as simple as possible for your readers to share your content by adding social media sharing buttons at the top and bottom of your blog. Reduce reader’s hurdles. If they have to hunt around just to share your content, then you’re hurting your content’s sharability.

Join blogger groups on Facebook

Participate on social media beyond sharing your own content. Join some active blogger groups on Facebook and become part of the community. Help others by answering their questions or sharing a link to a relevant blog post.

Once people get to know you, they are more likely to share your content.

Share other blogger’s content

Feel free to check out what other bloggers are posting and give them a repin, share or tweet whenever you can.

Be generous to your fellow bloggers by sharing their content. Hopefully, they’ll return the favor and share your content, too.

 

There’s nothing more frustrating than a writer’s block. You stare at your screen and the cursor just taunts at you maniacally. For those times of desperation, content creators are in need of a more forthright solution.

If you are struggling to come up with new articles for your blog and keep your audience engaged, here is a list of some of the most tried and tested resources that you can turn to when word drought sets in.

Yahoo Answers

Yahoo Answers is probably one of the most underrated resources for blog topic generation. This site mostly serves a resource for people who are in search for answers. Creating contents that responds to the challenges that these people are facing will not only boost your credibility, you are also guaranteed that people will return to your site the next time they are looking for an answer.

Google trends

There’s no better way of generating a blog topic idea than using phrases and keywords that are performing well in terms of search volume. Those are the topics that you want to write about, and Google trends can help you bring those topics to light.

The Top Searches option allows users to view the top searches that Google conducted. These searches are sorted into different categories like Sports, Entertainment, Business etc. The Hot Searches option, on the other hand, gives you an opportunity to view the top searches by day.

Blog comments

Content writers fail to realize the importance of blog comments for generating a new entry for their blog. Believe it or not, your next blog entry lies in a small bit of reader feedback. That being said, we suggest going through your old blog posts, especially the most popular ones, and take time to read the comments.

Make a list of all the questions and suggestions that you see and feel free to use it as a resource the next time you find yourself staring at a blinking cursor.