Entries by Amber Irwin

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Utilizing Scheduling Tools

Hootsuite: HootSuite is a social media communications dashboard used for online brand management. It publishes to social media platforms such as Facebook, Twitter, Google+, LinkedIn, and WordPress. It also publishes to Flickr, Tumblr, and YouTube via HootSuite Apps. It is also a Twitter client. We LOVE Hootsuite mostly because of the Twitter management, it keeps […]

Picking out your brand colors

Do colors really mean anything for your brand? I mean it’s just colors, right? WRONG! There is a whole lot of research done behind the meaning of colors! When you think of your ‘Brand Identity’ what does that mean to you? Personality is the emotional, and human, association to a brand. Identity is the image […]