What Are Core Values? Core values are a set of standards for your business that everyone involved in your business must use in order to deliver the best possible product or service. Core values force you to raise the bar and set the standard, the tone, and the cadence of your business. Make sure you are […]
Like the feeling of pulling your “ugly but hilarious” holiday sweater from storage, the arrival of our 2018 Social Planning Guide signals a new year is on its way. Planning next year’s social strategy across teams can feel daunting, but our guide and editable worksheets will have everyone working together.
Boosting a post on Facebook, let’s face it, is easy-peasy, as opposed to going behind the scenes and utilizing the awesome tools on Facebook Manager. All you have to do is hit the ‘boost post’ button and off you go, right? WRONG. Hang on ‘pardner…
How can you get the most out of Twitter for your business? We get that question A LOT! Twitter can be confusing and some may be stumped on how to use Twitter. When getting started with Twitter, it’s best to take baby steps and then grow from there. Once you get your feet wet and […]
You know the old adage “A picture’s worth a thousand words”, well, that holds true on social media too! The best image with the wrong dimensions can completely derail your plan for the perfect post and kill your quest to go viral. Make note of these image sizes to ensure you are putting your BEST […]
What is a personal brand? A personal brand is a feeling, an emotion and an expectation about who you are as a person and and a professional. Your personal brand tells people what your character is and what they can expect to experience when working with you. How Do You Build A Strong […]
Many times people use the terms personal brand and personal image interchangeably but, they shouldn’t. There is a BIG difference between the two! Once you understand the difference between them, it will make a difference in your business. Let’s dive in… Personal Image: Everyone has one! It what helps people form a mental picture of […]
Do you know if writing your blogs and sharing them is actually leading to more traffic? Is it helping you reach your business goals? Maybe not yet, but I wanted to share some help reports through Google Analytics that will help you to see the benefit of the blogs you are writing. We use Google […]
Have you ever seen a business or someone who seems to be able to churn out social media content effortlessly? You know the the type! They’re the ones who seem to have a newsworthy tweet on Twitter, an amazing image with the perfect caption on Instagram, a super-cool infographic on Pinterest and an ultra-engaging post […]
In the social media world, one of your biggest allies are mobile applications or “Apps” for short. They can help you manage your social channels and accounts on the go so you are not chained to your desk and chair all day, every day. Not only do “mobile” apps help you stay mobile, but, they […]
