Entries by Caitlin McDonald

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Holidays: The Season For Social Media?

People love the holidays! The chances are your business already has something planned to participate in the cheerful season. Holiday discounts? Holiday office party? Whatever it is, make sure it shows on your social media accounts! December is already here, that means people are gearing up for the holiday season. This season is a great […]

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What Is Social Media About?

Social media is generally not limited by budget – this is huge. The beauty of social media is that it is not just another advertising platform. This means that your advertising activity is not restricted to a few campaigns per year. Companies tend to conduct two to three campaigns on social media per year. It is […]

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Drive Customer Loyalty

Your customers are already in the door.  How can you benefit from this? To drive customer loyalty, you must reward your customers. Foursquare, the leading location based social network, offers a great medium to connect your offline and online audience. Foursquare allows users to check into locations on their mobile phones. Then, users can share […]

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Reward Your Customers

How do you connect with your customers online? Rewarding your customers is an essential component of driving customer loyalty. Foursquare, the leading location based social network, offers a great medium to connect your offline and online audience. Foursquare allows users to check into locations on their mobile phones. Then, users can share that location with […]