If you have asked Google a few years back, “What makes things go viral?” you’ll most likely get a simple answer: luck. While it seems like a great theory, it is not entirely true. If your content activates a high-arousal emotion, then there’s a great chance that people will be sharing and talking about your […]
Hastags are everywhere these days. We see them on Instagram, Twitter, Google+, Pinterest and Facebook. But do you know how to use them strategically? Hashtags can improve you SEO, get your content found, target your market, amplify your brand and expand your content reach. That being said, it is important that you know how to […]
LinkedIn, being one of the oldest social media sites, still proves to be one of the most valuable and important among the social channels today. Regarded as the world’s largest professional networking site, LinkedIn aims to connect you to the business world and other professionals from all over the world. Experts suggest that LinkedIn makes […]
Most people believe that being popular is not really important, but being popular does have a few advantages, especially if you are a business owner who uses social media to gain exposure, build relationships and engages with its target audience. In this article, we’ll give you a list of some of the reasons why Facebook […]
Did you know that almost half of the people who visit Pinterest have a clear intention of purchasing products? If Pinterest is still not a part in your social media marketing strategy, now is the right time to include it. Unlike Facebook and Twitter, Pinterest connects people based on their common passion. That being said, […]
No one is perfect. And sometimes, we have bad habits that we would like to get rid of. But while you’re trying to change how you do things and get too occupied, falling back into these old habits happens sooner than you might have expected. While some of these habits do not have an overall […]
Studies revealed that a huge percentage of American adults spend most of their online activity in social media sites, topping time spent on Google and email. Having this knowledge, marketers have decided to chase online users and focused their attention on social media. In fact, one study revealed that 97% of marketers use social media […]
Technology has transformed how entrepreneurs connect with their clients, customers and stay on top of the industry. Generally speaking, most businesses use social media to promote their business and boost their sales. Some even use it to make a difference and allow their business to grow. Now, entrepreneurs have to understand that this social media […]
There’s nothing more frustrating than a writer’s block. You stare at your screen and the cursor just taunts at you maniacally. For those times of desperation, content creators are in need of a more forthright solution. If you are struggling to come up with new articles for your blog and keep your audience engaged, here […]
Staying on top of social media marketing can be difficult for business owners, especially as new networks pop up daily. Here is a great graphic to help you choose which of the top social media networks your business should pursue! As always, please contact the BIMS Team to let us know how we can help!