I’m sure many of you already listen to podcasts daily or weekly. Some people listen to podcasts to make long commutes more bearable. Others see it as a way to stimulate their brain while waiting to see their doctor or motivate them while working out. Podcasts are engaging, full of information, and convenient for listeners. […]
Tiktok and business may not seem like a good match. After all, the platform is mainly composed of teens showing off their dance moves, right? Not really. You’d be surprised to know that many brands, entrepreneurs, and service providers are on the platform. In a leaked Tiktok for Business pitch deck, we learned that the […]
Most business owners think it’s impossible to generate sales without paid advertisements. This is why we often see startups spending a considerable chunk of their budget on ads. But let’s face it. Small businesses don’t have a limitless marketing budget. In most cases, they need to think creatively to boost their sales. Increasing your sales […]
Decades ago, small businesses only had a few ways to market their business. They would sponsor local events, put up bill boards or print out fliers. In today’s digital era, there are several marketing opportunities out there on the web. The internet is teeming with marketing platforms. The good news is that you don’t need […]
When given a chance to choose a type of content, most people would choose video. After all, they’re more engaging and easy to grasp. This is why more and more businesses are investing in video content. But let’s face it. Creating videos can be time-consuming. From research to prep to production and distribution, you’ll need […]
Social media is an excellent platform for promoting your business and reaching your audience. With billions of users logging in on their accounts almost every day, there is no doubt that social media can help you grow and scale your brand over time. But the truth is that having an audience isn’t enough. If you […]
Social media remains to be one of the best ways to reach out and engage with your audience. You already know who your target market is and social media platform they’re using. Now, you just have to come up with interesting posts that can get their attention and join on the conversation. Here are 6 […]
If you think of Tiktok as a platform for teens and Gen Zs sharing their dance routines, funny lip-syncing videos or cute animal videos, think again. The truth is, there is a wide variety of content niches and communities within the platform, which allows you to reach a diverse audience. No matter what type of […]
The content marketing world is more competitive now than it has ever been before. Big brands, small businesses, influencers, and even healthcare professionals create their own content to reach more people online. But with so many blog posts, videos, infographics, and other types of content online, it can be challenging to stand out. That’s what […]
Millennials might have the spotlight for the time being, but Generation Z has arrived! They’re set to become an influential consumer segment in the years to come. This group is predicted to make up one-third of the working population by 2025. Gen Z represents a huge opportunity for sustainable growth. And you wouldn’t want to […]