The holiday season isn’t just important for retail businesses, it is also a great time for healthcare providers to revamp their digital marketing strategies. Most people who have put off elective procedures are now scrambling to slip in final treatments and appointments before the year ends. Since they are typically seeking non-urgent care, they have […]
Instagram has grown to a whopping 1 billion monthly active users. The competition on the platform is palpable. If you’re wondering how you can shine in this overcrowded space, you’re not alone. Growing your Instagram following organically can be a challenge, but it’s not impossible. In this blog post, we’ll share with you some foolproof […]
Healthcare is an increasingly competitive field, and reaching new patients require a strong digital marketing strategy. One of the best ways to attract new patients is through social media marketing. Social media and healthcare are a powerful combination. It can be a key place to share breaking information, raise public awareness about health concerns, and […]
There is no denying that videos are the most engaging type of content. They bring concepts to life, captures attention, and engages viewers. But let’s face it. Creating quality video content requires a lot of time and effort. It only makes sense to maximize its potential by converting it into different content formats. Repurposing content […]
A good email starts with a subject line that captures the recipient’s attention. It has to be engaging and interesting enough to give people a reason to open and read your email. But let’s face it. Writing a catchy, powerful subject line isn’t easy. Some don’t even give it much thought. If this is you, […]
When Instagram was launched in 2010, its primary focus was to feature photos that were specifically taken on mobile devices. The platform quickly became known for selfies and food pictures. Later on, it became a marketing platform for businesses and professionals to tell stories, deliver meaningful messages, and engage with their followers. If you play […]
You’ve probably heard more than a few times that email marketing is dead. But statistics say not a chance. In fact, studies suggest that email marketing beats Facebook and Twitter in customer acquisition by 40 times. And for every $1 spent on email marketing, it generates $44 in ROI. Email is one of the most […]
Content marketing involves creating and sharing content that attracts and interests your target audience. The goal is to create high quality content that your audience will find valuable. When done right, it can convert prospects to patients or clients. If you’re thinking of using content to attract patients and clients, it’s a great decision. By […]
People are searching for everything online – from restaurants that will deliver food to their doorstep, to the latest fashion trends. Searching for a health practitioner is no exception. Your potential patients are looking for you online. The search engine is usually the first place people go to when looking for a healthcare provider. As […]
With over 2.6 billion monthly active users and a sophisticated algorithm that understands intent and behavior, there is no doubt that Facebook is an excellent platform for advertising. By placing an ad on the platform, your chances of reaching your target audience skyrocket. This is why it’s no surprise that businesses, big and small, continue […]
