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Facebook Posts That are Guaranteed to Get More Likes, Shares and Comments

These days, almost everyone seems to want more likes, shares and comments on their Facebook posts, but creating content is not easy. As a matter of fact, a lot of businesses are having a hard time coming up with ideas that sometimes they just give up.

If this sounds like you, then we’re hoping that this post will help you come up with an effective Facebook post that will get you crazy likes, shares and comments.

Post photos

Most Facebook marketers believe that images are the cornerstone of Facebook. People love seeing photos.  These days, people are so overloaded with information that they prefer something that is easier to consume. Plus, photos are fun to share too.

By posting the right images, you are guaranteed to generate more engagement from your fans. But please keep in mind that moderation is the key. These photos may get you some viral sharing but posting an endless stream of random photos could do you more harm than good.

Fill-in-the-blank

If you love getting comments, feel free to use fill-in-the-blank type of posts. People love to offer their inputs. Be creative and have fun creating your own posts. However, be sure not to leave it too open-ended as the engagement may suffer if you require your fans to come up an entire sentence. Keep the post short and ask for a short answer.

Videos

Video is a great marketing tool. If you are willing to appear on those videos, then it would be easier for you to connect and build trust with your audience.

One of the best ways of using video is through education. By creating an educational video, you are showing your audience that you know what you’re talking about and that you are an authority in your business.

Telling stories is another way of using videos. If you have just launched your business, this will be a great way of telling your story and introducing your company to the public.

 

 

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How to Bounce Back From A Social Media Disaster

Social media disasters may come in a range of fails and embarrassments. Insensitive statements and inappropriate opinion may reflect poorly on your company. Add this to the fact that social media is very public in nature, one mistake may become potentially disastrous.

If you have accidentally sent out a regrettable status update or tweet, don’t panic. Calm down and see if the situation is salvageable. If you’re not sure what to do next, read on and use these tips to help you bounce back from a social media disaster.

Disaster response

Being on the verge of jeopardizing your company’s reputation, it is important to come up with a thoughtful and well-crafted response. As much as possible, avoid a knee-jerk reaction.

In most cases, businesses are not prepared in handling social media disasters. Responding quickly and inappropriately will only make matters worse. Calm down and take a moment to deliver a carefully-worded and rational response to your fans and followers.

Accept your mistake

Everyone makes mistakes, including the most savvy social media marketers. However, the worst part of committing a mistake is by acting like nothing wrong has happened. Whether you have criticized a customer, made an offensive comment or post, or something else, it would be best to accept your mistake and be accountable for your mistakes.

We understand that damage control is on top of your priority list, but deleting the post or comment and acting as if nothing happened can hurt your reputation.

Rebuild your image

A lot of companies have survived a social media disaster, and so can you. After everything has been done, you now have to rebuild your image. Mind you, this may involve an extensive process and you’ll have to work for it for a long period of time.

The key to stopping a social media disaster is by building an incredible brand image. This can be achieved by serving your customers well. At the end of the day, it’s about being honest to your customers/clients and humanizing your brand.

Taking appropriate action immediately after committing a mistake will not only reduce harm, it can also save your brand’s reputation.

 

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Generating Leads through Social Media

If you are considering starting a lead generation campaign, social networking sites like Facebook, LinkedIn, Twitter, and Google+ may be the best place to start. However, please keep in mind that it takes knowledge and practice to pull leads from the conversations that occur on these platforms.

In this article, we’ll give you a few ways on how to use social media in generating leads for your business. Read on and learn how to incorporate these steps into your marketing campaign.

Share useful and informative content

If you have a blog, feel free to share your content to different social media platforms. Make sure that the contents you share are valuable and informative as this will help increase your chances of getting more leads. Also, consider writing contents that your audience will appreciate and may find interesting.

Engage with your audience

Engaging with your audiences on a regular basis will help you create a great impression among your potential leads. By interacting with your audience, you will build a lasting relationship that could eventually result to more leads and sales.

Don’t wait for leads, look for them

In some cases, people use social networking sites to search for products or services they need. This is especially true for B2B, where a business may require the services of other company. In search for the best candidate, they use their social media connections and ask around.

Feel free to check on groups and communities from time to time and use certain keywords to find anyone who might be interested in your products or services.

Advertise on social media

Social media could help you reach lots of potential leads. Take advantage of Facebook’s Promoted Post feature. Use this to advertise your posts and watch as it drives traffic to your site, which could lead to conversions.

Regular advertising may also be of helpful. If you have a special offer that is ongoing, feel free to advertise it through social media.

 

 

 

 

 

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How to Use Social Media in Launching a Product

social media goals

Social media gives you the opportunity to connect and engage with people with minimal effort and limited budget. If you are on the lookout for a creative means of launching your product, you might want to consider using social media.

In this article, we’ll give you a list of ways on how to use social media in launching a new product. Read on as we give you a few suggestions that will help you with your next launch.

Teaser campaign

Before the launch, try to think of creative ways that could hint your followers that something big and exciting is coming very soon. This will spark the interest of your audience.

Months before the launch, you can post random images that could be associated with your product. Also, feel free to use code names in all your updates in order to create a buzz within the online community.

Create a video

Social media provides business owners to easily connect with their target audience. Why not take advantage of this opportunity and create a video that is focused on the need you wish to address while providing a hint at the solution you wish to offer.

Create a founder’s list

Create a list of people who shows interest in your product and would want to learn more about your launch. Create a special page where you can direct these people to. On this page, consider placing an option where they can sign up for special updates.

You main goal is to gather a group of people who have shown interest on the teaser and video that you have posted. You can ask for the help of these people to spread the word about your product later on.

Behind the scenes

After creating a founder’s list, it is important to provide them something substantial that would keep them interested in your campaign. Creating a personalized video and giving them a peak of what’s happening behind the scenes will get them excited about the launch.

Encourage people to spread the word

Building a loyal fan base is one of the key advantages of social media. When the time is right, you can ask for the aid of these people and encourage them to spread the word.

The simplest and fastest way of doing this is by creating a clickable tweet. You can use ClicktoTweet to do this.

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