Social Speak Network
  • Facebook
  • Instagram
  • Youtube
  • Pinterest
  • Home
  • Work with Us
    • Roadmap to Digital Marketing Download
  • Our Team
  • Blog
  • Free Consultation
  • Menu
Blog
You are here: Home / Blog / Membership Only / Social Media / Instagram / Instagram Stories Features
Instagram, Social Speak

Instagram Stories Features

Instagram Stories

On today’s blog, we are going to be talking about Instagram Stories. We’ve done a few videos in the past on Instagram Stories, but Instagram is always adding new features to the Instagram Stories, different options you have when you do a new story, and I wanted to just walk through those today so you can see why it’s so important to do Instagram Stories.

So, let me jump on out of here real quick, and let me go into our Instagram account. And as you can see our screen, the circle icons up top are the Instagram Stories. These are what people see right away when they get on to Instagram, and people tend to scroll through Instagram Stories before they scroll through their Instagram feed. With that being said, you can see the importance of having Instagram Stories a part of your Instagram strategy. Instagram Stories only stay up for 24 hours, unless you highlight them to one of your boards, and I’ll show you how to do that.

Creating an Instagram story

Let’s go back to our home page and we wanna create an Instagram story. So you’re gonna go up to the top where you see your circle icon with the blue plus sign, you’re gonna click onto that, and this is gonna bring up the different options.

So I’m gonna put this in the background instead of my computer, so this what’s called normal option. Instagram has added a few different options for you, so this one is breezy.

If you want this effect again, you can save it here, you can send that post to somebody. This is also where you’re gonna get the twinkle. So you’ll see when people take selfies or pictures of things, that you’re gonna see these twinkles, this is underneath this normal option.

Live video

You can still do a live video, which would be just like this us talking. It will automatically cut it the correct way, and this is gonna tell you right now that you have six active followers that have the potential of watching your Instagram Live and being able to engage.

So, you would hit record here on this button and being able to start that process. So that is the live option.

Create

The next option is Create. This is where you saw in the beginning slide, the welcome to Social Speak Network. Now, I can go to create and I can click onto this happy face up here, and this is all the options that Instagram gives you, so you can add a location, you can mention somebody, you can add hashtags, you can add cute little images which are called stickers. What I love this feature is really the data that you’re able to collect from an Instagram story.

Poll

So if you have an event, you can do a register link here, but if you’re wanting to find out what your audience is looking for, where do they need help?

This is really good for your content strategy if you’re trying to figure out where people are needing help at. So you can do a poll and I can say, “Do you need more help with your social media?” You say social media marketing or your SEO website marketing. Okay, they’re two different things, but just so… And you put the answers here, social media and SEO website. So this is gonna be my question.

Now, I can change that text that I want, and I can say, “Do you need help with your social media marketing or your SEO website?”

If you’re a fitness coach and you’re wanting to do a new Zoom class, this can be something along the lines of, Would you rather do a morning class or an afternoon class? And then you can add another poll, so you would add another question here on the next slide.

Quiz

So this is just a really great feature. You can also do a quiz where… True or false.

If you’re a health coach and you’re wanting to see what your audience knows about their nutritional facts of their food, that’s a great option. Also, you can ask questions. Rather than doing a poll, you can just ask a question to your audience as well, and you can do a countdown.

So, there’s a lot of different options here on this area under Create that I really like, and so we’re just gonna exit out of this real quick, we don’t need that.

Boomerang

Boomerang is those fun videos where it takes a two-second video. Again, this is great for the Monday morning coffee cup, cheers to Monday morning. This could be a happy Friday, this can be different quick little snippet videos.

Layout

Then the one new thing that they have come out with is this layout. This is an awesome feature for product, so you can have a four-picture grid up to a six-picture grid. So this is great if you wanna take a picture of new products that have come in or if you’re highlighting staff members, you can just keep taking those and then being able to have that as a story.

Super Zoom

Then Super Zoom this is good if you can go in here, and this usually has options like hearts or flame. You’ll see it as you hold your thumb on that button, and it’s gonna just slowly but surely go deeper to an object. So this is just something if you wanted to have maybe like a quote of the day or just different features that Instagram Stories has to offer.

Highlight a story

Let’s go back to Create, and I wanna show you how to highlight a story. I’m gonna go on here, and you can change your colors if you want to as well, down here on the left, or the right-hand corner.

So, I’m gonna go back to this bluish-purple, and I’m gonna click onto the icon and I’m gonna do a poll. And my question is going to be, Would you rather have a company manage your social media marketing or your SEO and website marketing?

There’s a certain character count here, so we may have to think of that question. Let’s say, “Do you need more help with your social media or SEO website?” So let’s keep it short and simple. And then in this option here, you can say website and SEO.

So, now that I have this complete, now I just want to hit… You can change this to close friends if you have a list already made. Otherwise, I just like the stories going out to everyone, and what you can do is then just click on your stories.

Now, this can link to your Facebook as well. So if you click on to your Send to, it can go to your Facebook stories or just Instagram Stories. So what I always do is I just click on the bottom here and it’s shared. So now when we click onto that icon again up top, our story’s uploading, and it’s right here.

Now, if we want to highlight that we’re gonna click on to highlight, and if you already have these boards created, you can go into tips for you, whatever board you have that you want this in particular slide to go to, you could click right on to that and then it would say it’s added to those tips.

So, this is a way that you can go from having that Instagram story only show up here for 24 hours, to now showing up here at the end. So they’ve got through, they’ll say, “Oh, this is so great.” And then they’re gonna be able to then see that story right there.

Final thoughts

So this is just, again, another way to help you get in front of your audience stay top of mind, and this is what people are going to be seeing, as they get on to Instagram, they’re going to see the stories and click on those before they go on to the feed.

So really thinking of behind the scenes photos that you can put into the Instagram story, Instagram Exclusives for just your Instagram followers, promoting webinars, new blog posts. Those are things that Instagram Stories work really well for.

If you have any questions about your Instagram strategy, please let us know.

Instagram Stories

Instagram StoriesInstagram Stories

August 5, 2020/by Amber Irwin
Tags: instagram, Instagram Marketing, Instagram stories, Instagram Stories Features, Social Media Marketing
Share this entry
  • Share on Facebook
  • Share on Twitter
  • Share on Google+
  • Share on Pinterest
  • Share on Linkedin
  • Share on Tumblr
  • Share on Vk
  • Share on Reddit
  • Share by Mail
https://socialspeaknetwork.com/wp-content/uploads/2020/08/instagram-stories-blog.png 1260 2240 Amber Irwin https://socialspeaknetwork.com/wp-content/uploads/2018/04/SocialSpeak-Logo.png Amber Irwin2020-08-05 12:35:362020-08-05 13:28:08Instagram Stories Features
You might also like
4 Ways to Inject Holiday Spirit into Your Social Media Campaign
Habits of Successful Social Media Managers
How to Measure Social Media ROI
Staying On Top Of The Changing Social Media World
Social Media Tips for Small Business Owners
social media marketing experts Hospitality Marketing With Social Media
6 Reasons You Need to be Using Instagram Stories for Business 6 Reasons You NEED to be Using Instagram Stories for Business
Reasons Why Facebook Likes are Important

VIP Login

Log In

Follow Us

   

Recent Posts

  • 6 Tips for Writing Email Subject Lines that Get Opened
  • Why Video Marketing Will Dominate in 2023 And How to Get Ahead of the Game
  • 6 Common Facebook Ads Mistakes That Are Destroying Your Campaigns
  • Maximizing Your Email Deliverability: 7 Tips to Ensure Your Emails Land in the Inbox
  • 5 Strategies to Revive Your Inactive Social Media Account

Browse Categories

  • Advertising
  • Blogging
  • Branding
  • Business Management
  • Business Resource
  • Content Creation
  • Email Marketing
  • Entrepreneur Life
  • Facebook
  • Growth Prompts
  • Instagram
  • Pinterest
  • SEO
  • Social Media
  • Tutorials
  • Twitter
  • Video

Tools & Apps

Tailwind for Pinterest

For Pinterest and Instagram – Discover Content, Schedule Posts, Monitor Conversations, Amplify Reach, and Analyze Results.  All with One Tool.

Get In Touch

  • Contact Us
  • Work with Us

Marketing Tips to your Inbox

Recent Posts

  • 6 Tips for Writing Email Subject Lines that Get Opened
  • Why Video Marketing Will Dominate in 2023 And How to Get Ahead of the Game
  • 6 Common Facebook Ads Mistakes That Are Destroying Your Campaigns
  • Maximizing Your Email Deliverability: 7 Tips to Ensure Your Emails Land in the Inbox
  • 5 Strategies to Revive Your Inactive Social Media Account

Social Speak on Instagram

If you’ve been writing for several months now an If you’ve been writing for several months now and you still haven’t seen a significant increase on your leads and traffic, you’re probably getting frustrated. I understand that it can get frustrating, but you also have to keep in mind that building a successful blog takes time. It requires a lot of hard work, patience, and perseverance.

You’ve spent countless hours in front of your computer, trying to make boring stuff interesting. Unfortunately, after a few months of blogging, you’re still not seeing the results you want. At this point, you may feel like giving up. That’s understandable. However, please keep in mind that it may take quite a while before you generate positive results. Depending on the online competition and your industry, it may take about 3 to 6 months. Giving up too soon is one of the biggest mistakes you can make.

#blog #blogging #socialmedia #content #contentmarketing #socialmediamarketing
While it is true that social media has eclipsed bl While it is true that social media has eclipsed blogging in terms of popularity, it is still a powerful tool that can help you reach your goals.

If you’re thinking it might be time to start blogging, this article outlines how blogging can change your business forever.

https://socialspeaknetwork.com/blogging-benefits-change-business/

#blog #blogging #bloggingtips #socialmedia #socialmediatips #business #businesstips
Posting thought leadership content from your blogs Posting thought leadership content from your blogs, studies, videos, and research is valuable. But what really gets engagement are posts that start a conversation. So pose a question to your audience or comment on recent developments in the industry to get feedback. Use current events that are buzzing on social media to offer your unique take. 

If people comment on your posts, give meaningful responses to them. Comment on others’ posts, and if that person is looking for recommendations or advice on something you’re knowledgeable about, share your expertise.

#socialmediamarketing #digitalmarketing #socialmedia #marketing #branding #business #marketingdigital #seo #onlinemarketing #contentmarketing #socialmediatips
People enjoy learning ways to make their lives eas People enjoy learning ways to make their lives easier, both professionally or personally. Tailor your content with that in mind.
 
Not sure where to begin with content creation? Put yourself in your customer’s shoes. What frustrates them? What is their daily work routine? What’s tedious and time-consuming that your product or service can help solve?
 
Use a mix of short, easily digestible posts with long-form content. The topic and channel will determine which to use. Experiment with both across various channels to see what performs best.

#socialmediamarketing #digitalmarketing #socialmedia #marketing #branding #business #marketingdigital #seo #onlinemarketing #contentmarketing #socialmediatips
Twitter makes use of hashtags that allows business Twitter makes use of hashtags that allows businesses to target people who are talking about and engaging with topics related to their business. This social media platform is ideal for sharing real time information, timely trends or live events, and will result in high levels of share and engagement.

Use this social networking platform if your target audience is young adults. 24% of internet users log in on their Twitter account on a daily basis. Younger, more educated crowds aged 18 to 29 use Twitter and lots of it.

#twitter #socialmedia  #business #businesstips #socialmediatips
Right now, Instagram is really prioritizing Reels. Right now, Instagram is really prioritizing Reels. So if you start uploading content there, they’ll essentially roll out the red carpet for you. So why not repurpose your TikToks?

The easiest way to do this is to remove the TikTok watermark. This allows you to only have to film the content once and freely share it on both TikTok and Instagram without facing any guideline trouble.

#tiktok #instagram #reels #content #contentmarketing #socialmedai #socialmediamarketing
What’s your favorite book? The one that you’ve What’s your favorite book? The one that you’ve read over and over again or that had a profound impact in your life. 

#socialmediamarketing #digitalmarketing #socialmedia #marketing #branding #business #marketingdigital #seo #onlinemarketing #contentmarketing #socialmediatips
You probably already know that social media posts You probably already know that social media posts with an eye-catching image get more views and engagements. It turns out, the same principle applies to LinkedIn. In fact, studies suggest that LinkedIn posts with images receive an average of 57,000 views; whereas, posts with no image only receive about 6,000 views. That’s a huge difference!

What does this tell us? Visuals play an important role in capturing the attention of readers. Using a visually attractive image with your content will make your posts standout in the LinkedIn feed.

For more tips on how to make your LinkedIn posts standout, read the blog here: https://socialspeaknetwork.com/6-easy-tips-to-make-your-linkedin-posts-standout/ 

#linkedin #socialmedia #socialmediatips #socialmediamarketing #digitalmarketing #contentmarketing
Podcasts have grown in popularity over the years. Podcasts have grown in popularity over the years. Studies suggest that 80 million Americans are listening to podcasts regularly.

Planning to start a podcast, but don’t know where to start? Read our blog for tips on how to start a podcast and build your audience: https://socialspeaknetwork.com/6-tips-for-starting-a-business-podcast/

#podcast #podcasting #podcastlife #contentmarketing #podcasttips #onlinemarketing #business
Load More... Follow on Instagram
© Copyright - Social Speak
  • Facebook
  • Instagram
  • Youtube
  • Pinterest
  • Work with Us
  • Privacy Policy
  • Terms and Conditions
Email Marketing to Increase ROI of Healthcare Digital Marketing Email Marketing for Healthcare 5 SEO Strategies to Get More Patients for Your Practice 5 SEO Strategies to Get More Patients for Your Practice
Scroll to top