3 Social Media Trends To Pay Attention To

Here are the 3 social media trends we covered on our radio show this past Saturday. Each week we will bring you new social media trends to help grow your business and your social media strategy!

Brand Loyalty:

Celebrate your fans and followers and build loyal brand followers on Facebook.  Post special % off discounts only available on Facebook. Also use Facebook ads to help grow your brand awareness and brand loyalty. Grow your following and your brand by offering unique content on a regular basis. Stand out and be leader in your niche.

Online Reviews What to do??

Check online reviews constantly and respond to the good and the bad. A bad review is the opportunity to start a conversation and turn it into a positive. When responding to a bad review, handle it off line and in a private forum. Where to check your reviews?? Google, Facebook, Yelp

Building your followers organically or paid??

There are a couple of reasons why this is not a good idea.

1. Low engagement. Purchased likes and followers are not your ideal customer. You will never be able to engage with them or have a successful purchase history with them.
2. Think about your brand reputation before even considering buying likes or followers. It looks spammy and suspicious when you jump from a few likes to thousands in a short time.
3. Algorithms. Social media channel algorithms are smart. If they record a suspicious jump in likes and followers, your organic reach may be compromised.